Thousands of empty plastic bottles will gofor recycling and almost five hundred seedlings of young Christmas trees will be planted by Irkutsk residents, who received them as a gift from Irkutskaya mineral water.
The legendary Irkutskaya mineral water called on residents to “Hand over plastic— plant a tree!”. Two simple steps to make our city and our natural surroundings cleaner, safer, more beautiful and better.
Despite the fact that the prizes for the collected plastic bottles included stylish T-shirts, belt bags, panama hats and pop-sockets specially made for the initiative, the Christmas trees were the most appreciated among the participants. Each day that the Irkutskaya mineral water collection was present in the city centre, you could meet happy people who received a seedling. Some may plant it next to their house, some may take it to the forest. In any case, hundreds of small trees will grow and delight Irkutsk residents, reminding them of their good deed.
“The environmental campaigns that we regularly carry out: collecting plastic for recycling, clean-ups on the Lake Baikal coast, and many more, are a direct reflection of our company’s policy, the absolute priority of which is preserving the unique nature of Lake Baikal and strict observance of environmental legislation. We long since introduced a system of collecting waste separately for recycling at our production complex. We are making efforts to promote environmentally-responsible be haviour, and we call on others to do so too”, says Ruslan Kokovin, the General Director of the BAIKALSEA Company.
The BAIKALSEA Company is a Russian producer of the Baikal water in the premium segment, a leading producer of bottled water from artesian sources: the Baikal Pearl natural water, the Baikal Reserve mineral water, and the BAIKAL430 deep Baikal water.